The Editorial Apartment


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Hire me to check the details

Copyediting is about paying attention to a lot of detail—and most people have no patience for that.

So if you have a piece of writing and want someone to look at all the details that you know you might have skipped and need double-checking, you need someone like me.

Projects like these have a lot of details to keep track of:

  • A recipe or a whole cookbook, where there are lots of measurements and ordered steps
  • A how-to article on any topic in general
  • Infographics and maps, where tiny amounts of text are placed in strategic places and are that much more important

Of course, if your “detail” concern is consistency, then you need a copy editor for any type of writing. Contact me here or through LinkedIn.


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Reminder: Language changes

The other day, I got in the “10 Items or Fewer” line at my local Trader Joe’s market. The sign said “fewer” and not the more often seen “less.” That’s not a problem, but they didn’t have to change it, according to noted linguist and cognitive scientist Steven Pinker. (See the article cited in a previous post about rules of English you can break.) This British comedian agrees:


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Examples of bad Web copy

goodbadGermanfoodThis bratwurst lunch from the local German market/cafe was almost good. The sausage was fresh and the rye bread was homemade. But I don’t believe the other half was that authentically German, which was a disappointment. Isn’t it better to serve something of good quality all around?

So it is with website copy. Take a look at the 13 examples of bad Web copy in this article from WebdesignerDepot.com. Avoid these mistakes. Serve up something authentic and of good quality: Use a good copywriter.